Thursday, February 3, 2011

Grohe Ondus

GROHE Ondus exudes the very essence of water. This iconic new collection was created following the GROHE SensualMinimalism philosophy, which defines the fusion of simplicity with emotion. Inspired by nature, but not organic; flowing yet controlled; inviting interaction thus stimulating the senses.
GROHE Ondus stands alone as a bold aesthetic statement. Daring to evolve the geometric boundaries of minimalism, its advanced curvature gives the design its effortless minimalist appearance. Radiating simplicity and purity, its seductive form creates an instant emotional lure, subtly provoking interaction. The fluid curved spout directs the water in a natural way respecting its fluidity and elegance – leaning toward the user, it allows the water to cascade in an optimal position.
Born in four monochromatic finishes - sophisticated Velvet Black, high-gloss Moon White, starlight Chrome and frosted Titanium – this innovative collection comes in an array of typologies from three-hole basin mixers to five-hole tub fillers, completed by a full line of accessories.
GROHE Ondus – the perfect balance of technology, quality and design.

Tuesday, February 1, 2011

Grohe expands it outlets in mumbai


Grohe from Germany, the world’s number 1 brand in sanitary fittings, announces the opening of “Shree Shanti Tiles” an ultra premium multi-brand store in Mumbai. The move is a part of Grohe's systematic expansion strategy across the western region. The store combines quality and variety across all product categories and in turn promises the customer a Better & Unique consumer buying experience. It is an ideal combination of technological know-how and product experience under one roof.
The key highlight of this store is that Grohe is the only imported brand which will exclusively display its chrome-plated bathroom fittings featuring the Grohe StarLight technology and customized spa configurations. Also on display will be Grohe’s well known designs like Allure, Veris, Quadra and Tenso.
This is a one-stop, high-end destination where a consumer can walk in, interact, experience and learn about Grohe products through live product demonstrations. Located in West Borivali, Mumbai, the store is spread over 4500 sq ft. across 2 floors and is designed to give the customer a first-hand experience of the latest in quality, design and technology that the world leader has to offer.
Commenting on the store opening, Mr. Mathew Job, Managing Director & Vice President, Grohe India Pvt. Ltd said, “India is a highly lucrative market for premium brands. The total sanitary fittings market size in India is around Rs 25 Billion out of which around 10% constitutes the premium segment. We see this market growing 10-15% every year and Mumbai being the financial capital of India is one of the most important markets for us. “
India is being looked upon by the entire world as an emerging market and potential Global hub for many products and Maharashtra is among the top 5 states in terms of the market size for high-end products in India. In the 4 years since the direct entry of the company into the country, Grohe has carved out a leading position in the premium segment with the backing of superior product quality, customer service and after-sales support.